Some of you might have heard of RankBrain. Many probably haven’t. But knowing about this Google technology is vital, and we’ll show you why. Additionally, we’ll tell you everything you need to know about it. So, what is RankBrain? Why is it important? In the simplest of[...]

Ranking on Google has always been a numbers game, so to say. There are many search engine ranking factors that Google’s algorithms take into account when they are ranking your website or page.   That means that following these factors is enough to be at the top[...]

Have you ever wondered how many Google searches there are every day? Of course, you have! It’s one of the many Google search statistics that are fascinating. If you love statistics, then you’ll want to know the one in the title. BUT, we are not going to[...]

SEO or search engine optimization is an ever-changing puzzle for marketers as Google’s dynamic algorithms and the consumer’s similarly framed browsing habits are what keeps it alive. In the early years of SEO, marketers simply have to worry about basic concepts like keywords, tags, and titles. When[...]

Search engine optimization, better known as SEO, is rapidly evolving and more website owners are using the best SEO practices to their advantage. Website owners and marketers will have to become more fierce if they want to reach the first page of Google. With another year ahead[...]

Whether you’re an “Okay, Google” or a “Hey, Siri” kind of user, chances are, at one occasion or another, you’ve tried out voice search. The technology isn’t perfect. Indeed, much of the initial amusement when it comes to interacting with voice assistants stemmed from the kookie answers[...]

Search engine optimization or SEO remains to be the defining factor of what are the top websites we see in our search engines when we look for a specific topic or item. SEO basically determines what the top sites are, and budding website owners can use these[...]

Digital marketing is ever-evolving, and marketers now have access to a library of techniques and strategies to stand out online. One of the earliest forms of online marketing is PPC or pay-per-click. Although it is one of the more traditional forms of online marketing, it remains a[...]

Traditional marketing is slowly making its way out and all sorts of digital marketing are making its way in. Marketers might have heard of the phrase “content is king” time and time again, and that may very well be the case as more companies are relying on[...]

The world of SEO is an ever-changing one—every SEO expert will tell you this, and you probably already know it yourself. That’s why you’re here reading this, aren’t you? Joking aside, it’s always good to read up on the latest and most useful SEO tips you can[...]